This video from WebProNews interviews Lee Odden, CEO of TopRank Online Marketing. Lee discusses combining Search and Social for a better ROI. At RPM, we would completely agree with this strategy.
More WebProNews Videos
Intersection of Search Marketing and Social Media
Published in November 23rd, 2009
No Comments
SEO or SEM?
Published in August 14th, 2009
SEO or SEM? When considering a search engine campaign to accomplish a business objective, it is common to wonder should we embark on an SEO or SEM campaign – or a combination of both? Naturally, consideration comes up about the advantages and disadvantages of being listed in the Organic Results (SEO) or the Sponsor Search [...]
Optimizing your Meta Description – SEO
Published in August 5th, 2009
One interesting concept that is not discussed as much as it should be in SEO circles is your pages Search Listing Description or meta description. This is the snippet of information under your Search Listing Title on the Search Engine Results Page. Search Engine Journal wrote and interesting post about optimizing your meta description to [...]
Google Makes Local Search a little more Simple
Published in April 7th, 2009
Google’s official blog indicated yesterday that local search has now been enhanced so that Google Maps will appear in your local search results page even if you do not include your location in the search query. For example, if your search query was [restaurants lexington ky] then Google Maps would return several local Lexington, KY [...]
Search Engine Marketing and Your Brand- Right Place Media
Published in February 18th, 2009
Search Engine Marketing (SEM) and Search Engine Optimization (SEO) offer a common goal. Gain the highest visibility on Search Engine Results Pages (SERPs). We’ve all heard the saying: “The three most important things to consider when buying real estate are location, location and location.” The same sentiment applies to Internet marketing as well. If someone [...]
Recent Entries
- The Man Your Man Could Smell Like- Views From the Intern Part3
- Sweat the Small Stuff – Views from the Intern: Part 2
- Best Facebook Polling Application for Facebook Pages
- Are you on Skype? Views from the Intern: Part 1
- How to Viral Video from Coca-Cola – Their First Attempt is a Good One
- Six Steps to Social Media Planning
- What do people want from business Twitter and Facebook Accounts?
- Social Media and Mobile in Times of Crisis
- Happy Holidays from Right Place Media!
- Online Display Advertising- Make every Ad Impression Count
Recent Comments
- Parent Magazine… in Optimizing your Meta Description - …
- Mike in Are you on Skype? Views from the In…
- online stock tr… in Optimizing your Meta Description - …
- Author_Lori_A_M… in Email Marketing ≠ Spam
- SEO Agency in Optimizing your Meta Description - …
- King Stank in UK Fight Song - Billboards and Radi…
- Steve in Keyword Match Types- Paid Search - …
- KeHoeff in Keyword Match Types- Paid Search - …
- » » Sear… in Search Engine Marketing and Your Br…
- RyanB in Search Engine Marketing and Your Br…